{"id":39,"date":"2020-10-30T11:12:01","date_gmt":"2020-10-30T11:12:01","guid":{"rendered":"http:\/\/34.125.46.169\/?page_id=39"},"modified":"2026-08-14T15:50:03","modified_gmt":"2026-08-14T13:50:03","slug":"closing-the-sale","status":"publish","type":"page","link":"https:\/\/benelux.vps.buzztestserver.co.uk\/en\/solutions\/sales-performance\/closing-the-sale\/","title":{"rendered":"closing-the-sale"},"content":{"rendered":"\n<section class=\"block block-cta-hero \">\n\t<div class=\"uk-flex uk-justify-sb\">\n\t\t<div class=\"hero-content\">\n\t\t\t\t\t\t\t<div class=\"breadcrumbs\">\n\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"linked\">Courses<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<h1>Helping Clients Succeed<span>&reg;<\/span> Closing the Sale <\/h1>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t<div class=\"hero-image\">\n\t\t\t<img\n\t\t\t\tsrc=\"https:\/\/benelux.vps.buzztestserver.co.uk\/en\/wp-content\/themes\/franklincovey\/img\/blank.gif\"\n\t\t\t\tdata-src=\"https:\/\/benelux.vps.buzztestserver.co.uk\/en\/wp-content\/uploads\/sites\/3\/2025\/06\/thijs-en-stan_435x430.jpg\"\n\t\t\t\talt=\"\"\n\t\t\t\twidth=\"435\" height=\"430\"\n\t\t\t\tclass=\"image-main lazy\">\n\t\t<\/div>\n\t<\/div>\n\t<span class=\"animated-line\"><\/span>\n<\/section>\n\n\n<section class=\"block block-intro-text headings-left\" data-id=\"block_7a222ba46d7f43fdcdeec24661d07f85\">\n        <div class=\"uk-flex uk-justify-sb\">\n        <div class=\"intro-headings\">\n            <h2>Close more sales by applying the mindsets and skillsets of the world\u2019s top performers.\n<\/h2>\n        <\/div>\n        <div class=\"intro-text\">\n                            <p>After more than a decade of working with sales professionals all over the world, we have observed that there are two common mistakes that keep many sales professionals from winning more deals:<\/p>\n<ul>\n<li>Many sales presentations are lost before they are even given. Salespeople present to open the sales cycle rather than presenting to close.<\/li>\n<li>The sales presentations are information rich and decision poor. The presentations end in \u201cthanks a lot,\u201d \u201cwe\u2019ll think about it,\u201d \u201cHey\u2014could you leave us some of the PowerPoint slides?\u201d Critically, no decision is made.<\/li>\n<\/ul>\n<p>Helping Clients Succeed: Closing The Sale is designed to help sales leaders and their teams close more sales by applying the mindsets and skillsets of the world\u2019s top performers.<\/p>\n            \n                    <\/div>\n    <\/div>\n    <span class=\"animated-line\"><\/span>\n<\/section>\n\n\n<section class=\"block block-lead-gen format-large\">\n        <div class=\"uk-child-width-1-2@m uk-child-width-1-2@s uk-grid-match\" data-uk-grid data-uk-height-match=\"target : .title\">\n                    \n            <div>\n                <div class=\"inner-container\">\n                                            <div class=\"gen-inner bg-color-black \">\n                                            <p class=\"gen-category\">Free Guide<\/p>\n                        <div class=\"title\">8 Techniques to Get Beyond the Gatekeeper <div class=\"carret\"><\/div><\/div>\n                                                <div class=\"gen-text\">\n                            <p>Gatekeepers are typically in their role because they are good at it. After all, their job is to protect their leader&#8217;s time and attention. But this doesn&#8217;t need to be an adversarial relationship.<\/p>\n                        <\/div>\n                                                                            <div class=\"gen-buttons\">\n                                                                    <a href=\"https:\/\/events.benelux.vps.buzztestserver.co.uk\/8-techniques-to-get-beyond-the-gatekeeper\/\" download class=\"btn btn-white btn-download\"  target=\"_blank\" alt=\"Download \">Download  <span><\/span><\/a>\n                                                            <\/div>\n                                                                    <\/div>\n                                    <\/div>\n            <\/div>\n                    \n            <div>\n                <div class=\"inner-container\">\n                                            <div class=\"gen-inner bg-color-gray \">\n                                            <p class=\"gen-category\">Free Guide<\/p>\n                        <div class=\"title\">How Effective Leaders Get Results: 7 Ways to Be More Proactive <div class=\"carret\"><\/div><\/div>\n                                                <div class=\"gen-text\">\n                            <p>No matter how competent your people are, they won\u2019t generate sustained and lasting results unless they\u2019re able to effectively lead themselves; influence, engage and collaborate with others; and continually improve and renew their capabilities.<\/p>\n                        <\/div>\n                                                                            <div class=\"gen-buttons\">\n                                                                    <a href=\"https:\/\/events.benelux.vps.buzztestserver.co.uk\/how-effective-leaders-get-results\/\" download class=\"btn btn-white btn-download\"  target=\"_blank\" alt=\"Download\">Download <span><\/span><\/a>\n                                                            <\/div>\n                                                                    <\/div>\n                                    <\/div>\n            <\/div>\n            <\/div>\n    <span class=\"animated-line\"><\/span>\n<\/section>\n\n\n<section class=\"block block-video-player\">\n    <div class=\"uk-flex\">\n        <div class=\"player-text-container\">\n            <div class=\"player-text\">\n                                <p>Closing the Sale overview with Craig Christensen.<\/p>\n                            <\/div>\n            <div class=\"player-buttons\">\n                            <\/div>\n        <\/div>\n                        <div class=\"player-video\">\n                    <iframe\n                        title=\"Closing the Sale overview with Craig Christensen.\n\"\n                        src=\"https:\/\/players.brightcove.net\/1302165881001\/x3P9v0DEc_default\/index.html?videoId=5334195231001\" allowfullscreen=\"\" allow=\"encrypted-media\"><\/iframe>\n                <\/div>\n            <\/div>\n    <span class=\"animated-line\"><\/span>\n<\/section>\n\n\n<section class=\"block block-intro-text headings-left\" data-id=\"block_3dfbe6ae331a48eefae4afc88e5d2d79\">\n        <div class=\"uk-flex uk-justify-sb\">\n        <div class=\"intro-headings\">\n            <h2>Course Details\n<\/h2>\n        <\/div>\n        <div class=\"intro-text\">\n                            <h3>The top-performer difference<\/h3>\n<p>The top 5% of sales professionals approach closing differently. They understand that closing is much more than a single event. Rather, it\u2019s a process of successful decision-making that happens long before the contract is ever signed, and winning or losing the sale depends on whether they have\u2014or have not\u2014added value to that decision-making process.<\/p>\n<h3>What top-performers do differently<\/h3>\n<ul>\n<li>Sell with the intent to achieve win-win outcomes.<\/li>\n<li>Carefully prepare before every client meeting in order to create the conditions for good decision making.<\/li>\n<li>Spend less time talking at the client and more time discussing with the client those decisions that will best serve the client\u2019s needs.<\/li>\n<li>Follow a simple, reliable process to determine when they are ready to close.<\/li>\n<\/ul>\n<h3>The Outcome<\/h3>\n<p>We have seen that as salespeople adopt these mindsets and skillsets, they dramatically improve their win rates. By enabling their clients to make better decisions, your salespeople are far more likely to achieve mutually beneficial outcomes so that closing the sale becomes an enjoyable and rewarding process for everyone.<\/p>\n            \n                    <\/div>\n    <\/div>\n    <span class=\"animated-line\"><\/span>\n<\/section>\n\n\n<section class=\"block block-how-to-experience\">\n    <div class=\"uk-flex uk-justify-sb\">\n        <div class=\"headings\">\n            <div class=\"title\">How to Experience FranklinCovey Content<\/div>\n                            <p class=\"subtitle\">\n                    This course is included in the FranklinCovey All Access Pass<sup>&reg;<\/sup>. This pass provides your organization unlimited access to all of our content, whenever and wherever you need it.                 <\/p>\n                            <div class=\"cta-container\">\n                    <a class=\"btn btn-primary\"\n                        alt=\"Learn More\"\n                        href=\"\/en\/all-access-pass\/\"\n                        target=\"_self\">Learn More<\/a>\n                <\/div>\n                    <\/div>\n        <div class=\"image-container\">\n            <img decoding=\"async\"\n                src=\"https:\/\/benelux.vps.buzztestserver.co.uk\/en\/wp-content\/themes\/franklincovey\/img\/blank.gif\"\n                data-src=\"https:\/\/benelux.vps.buzztestserver.co.uk\/en\/wp-content\/uploads\/sites\/3\/2025\/06\/stan_laptop_1100x440-700x280.jpg\"\n                alt=\"\"\n                class=\"bw-to-color lazy\" \/>\n        <\/div>\n    <\/div>\n    <div class=\"uk-grid-small uk-child-width-1-2@m uk-child-width-1-3@l experiences\" data-uk-grid>\n                        <div class=\"experience\">\n                            <div class=\"lower-title\">Live-Online<\/div>\n                <p>Dynamic education and development, available online from any location.<\/p>\n                            <\/div>\n                                    <div class=\"experience\">\n                            <div class=\"lower-title\">In-Person<\/div>\n                <p>Expert education and development delivered face-to-face.<\/p>\n                            <\/div>\n                                    <div class=\"experience\">\n                            <div class=\"lower-title\">On Demand<\/div>\n                <p>Content available to your people anywhere, any time.<\/p>\n                            <\/div>\n                        <\/div>\n    <span class=\"animated-line\"><\/span>\n<\/section>\n\n\n<section class=\"block block-colorful-link-farm format-large\">\n    <div class=\"link-farm-inner\">\n        <h2>Resources<\/h2>\n                        <div class=\"farm-links\">\n            <div class=\"farm-grid\" style=\"grid-template-columns: repeat(3, 1fr);\">\n                            <div>\n                    <div class=\"farm-link  color-blue\">\n                                                    <a href=\"\/en\/resources\/\" target=\"_blank\">Resource Center<\/a>\n                                            <\/div>\n                <\/div>\n                            <div>\n                    <div class=\"farm-link  color-blue\">\n                                                    <a href=\"https:\/\/msb.franklincovey.com\/\" target=\"_blank\">Mission Statement Builder<\/a>\n                                            <\/div>\n                <\/div>\n                            <div>\n                    <div class=\"farm-link  color-blue\">\n                                                    <a href=\"https:\/\/resources.franklincovey.com\/podcasts\" target=\"_blank\">FranklinCovey Podcasts<\/a>\n                                            <\/div>\n                <\/div>\n                        <\/div>\n        <\/div>\n            <\/div>\n    <span class=\"animated-line\"><\/span>\n<\/section>\n\n<section class=\"block block-full-width-form \">\n    <div class=\"uk-flex uk-justify-sb\">\n        <div class=\"fw-intro\">\n                                        <div class=\"title\">Engage with us. Request a demo.<\/div>\n                                <\/div>\n        <div class=\"fw-text\">\n                        <script>\nvar gform;gform||(document.addEventListener(\"gform_main_scripts_loaded\",function(){gform.scriptsLoaded=!0}),document.addEventListener(\"gform\/theme\/scripts_loaded\",function(){gform.themeScriptsLoaded=!0}),window.addEventListener(\"DOMContentLoaded\",function(){gform.domLoaded=!0}),gform={domLoaded:!1,scriptsLoaded:!1,themeScriptsLoaded:!1,isFormEditor:()=>\"function\"==typeof InitializeEditor,callIfLoaded:function(o){return!(!gform.domLoaded||!gform.scriptsLoaded||!gform.themeScriptsLoaded&&!gform.isFormEditor()||(gform.isFormEditor()&&console.warn(\"The use of gform.initializeOnLoaded() is deprecated in the form editor context and will be removed in Gravity Forms 3.1.\"),o(),0))},initializeOnLoaded:function(o){gform.callIfLoaded(o)||(document.addEventListener(\"gform_main_scripts_loaded\",()=>{gform.scriptsLoaded=!0,gform.callIfLoaded(o)}),document.addEventListener(\"gform\/theme\/scripts_loaded\",()=>{gform.themeScriptsLoaded=!0,gform.callIfLoaded(o)}),window.addEventListener(\"DOMContentLoaded\",()=>{gform.domLoaded=!0,gform.callIfLoaded(o)}))},hooks:{action:{},filter:{}},addAction:function(o,r,e,t){gform.addHook(\"action\",o,r,e,t)},addFilter:function(o,r,e,t){gform.addHook(\"filter\",o,r,e,t)},doAction:function(o){gform.doHook(\"action\",o,arguments)},applyFilters:function(o){return gform.doHook(\"filter\",o,arguments)},removeAction:function(o,r){gform.removeHook(\"action\",o,r)},removeFilter:function(o,r,e){gform.removeHook(\"filter\",o,r,e)},addHook:function(o,r,e,t,n){null==gform.hooks[o][r]&&(gform.hooks[o][r]=[]);var d=gform.hooks[o][r];null==n&&(n=r+\"_\"+d.length),gform.hooks[o][r].push({tag:n,callable:e,priority:t=null==t?10:t})},doHook:function(r,o,e){var t;if(e=Array.prototype.slice.call(e,1),null!=gform.hooks[r][o]&&((o=gform.hooks[r][o]).sort(function(o,r){return o.priority-r.priority}),o.forEach(function(o){\"function\"!=typeof(t=o.callable)&&(t=window[t]),\"action\"==r?t.apply(null,e):e[0]=t.apply(null,e)})),\"filter\"==r)return e[0]},removeHook:function(o,r,t,n){var e;null!=gform.hooks[o][r]&&(e=(e=gform.hooks[o][r]).filter(function(o,r,e){return!!(null!=n&&n!=o.tag||null!=t&&t!=o.priority)}),gform.hooks[o][r]=e)}});\n<\/script>\n\n                <div class='gf_browser_gecko gform_wrapper gravity-theme gform-theme--no-framework' data-form-theme='gravity-theme' data-form-index='0' id='gform_wrapper_2' ><div id='gf_2' class='gform_anchor' tabindex='-1'><\/div>\n                        <div class='gform_heading'>\n                            <p class='gform_description'><\/p>\n                        <\/div><form method='post' enctype='multipart\/form-data' target='gform_ajax_frame_2' id='gform_2'  action='\/en\/wp-json\/wp\/v2\/pages\/39#gf_2' data-formid='2' novalidate>\n                        <div class='gform-body gform_body'><div id='gform_fields_2' class='gform_fields top_label form_sublabel_below description_below validation_below'><div id=\"field_2_1\" class=\"gfield gfield--type-text gfield_contains_required field_sublabel_below gfield--no-description field_description_below hidden_label field_validation_below gfield_visibility_visible\"  ><label class='gfield_label gform-field-label' for='input_2_1'><span class='gform-field-label__text'>First Name<\/span><span class=\"gfield_required\"><span class=\"gfield_required gfield_required_text\">(Required)<\/span><\/span><\/label><div class='ginput_container ginput_container_text'><input name='input_1' id='input_2_1' type='text' value='' class='large'    placeholder='First Name' aria-required=\"true\" aria-invalid=\"false\"   \/><\/div><\/div><div id=\"field_2_3\" class=\"gfield gfield--type-text gfield--width-full gfield_contains_required field_sublabel_below gfield--no-description field_description_below hidden_label field_validation_below gfield_visibility_visible\"  ><label class='gfield_label gform-field-label' for='input_2_3'><span class='gform-field-label__text'>Last Name<\/span><span class=\"gfield_required\"><span class=\"gfield_required gfield_required_text\">(Required)<\/span><\/span><\/label><div class='ginput_container ginput_container_text'><input name='input_3' id='input_2_3' type='text' value='' class='large'    placeholder='Last Name' aria-required=\"true\" aria-invalid=\"false\"   \/><\/div><\/div><div id=\"field_2_4\" class=\"gfield gfield--type-text gfield--width-full field_sublabel_below gfield--no-description field_description_below hidden_label field_validation_below gfield_visibility_visible\"  ><label class='gfield_label gform-field-label' for='input_2_4'><span class='gform-field-label__text'>Organization<\/span><\/label><div class='ginput_container ginput_container_text'><input name='input_4' id='input_2_4' type='text' value='' class='large'    placeholder='Organization'  aria-invalid=\"false\"   \/><\/div><\/div><div id=\"field_2_15\" class=\"gfield gfield--type-text gfield--width-full gfield_contains_required field_sublabel_below gfield--no-description field_description_below hidden_label field_validation_below gfield_visibility_visible\"  ><label class='gfield_label gform-field-label' for='input_2_15'><span class='gform-field-label__text'>Work Email Address<\/span><span class=\"gfield_required\"><span class=\"gfield_required gfield_required_text\">(Required)<\/span><\/span><\/label><div class='ginput_container ginput_container_text'><input name='input_15' id='input_2_15' type='text' value='' class='large'    placeholder='Work Email Address' aria-required=\"true\" aria-invalid=\"false\"   \/><\/div><\/div><div id=\"field_2_5\" class=\"gfield gfield--type-text gfield--width-full field_sublabel_below gfield--no-description field_description_below hidden_label field_validation_below gfield_visibility_visible\"  ><label class='gfield_label gform-field-label' for='input_2_5'><span class='gform-field-label__text'>Job Title<\/span><\/label><div class='ginput_container ginput_container_text'><input name='input_5' id='input_2_5' type='text' value='' class='large'    placeholder='Job Title'  aria-invalid=\"false\"   \/><\/div><\/div><div id=\"field_2_6\" class=\"gfield gfield--type-text gfield--width-full field_sublabel_below gfield--no-description field_description_below hidden_label field_validation_below gfield_visibility_visible\"  ><label class='gfield_label gform-field-label' for='input_2_6'><span class='gform-field-label__text'>Phone Number<\/span><\/label><div class='ginput_container ginput_container_text'><input name='input_6' id='input_2_6' type='text' value='' class='large'    placeholder='Phone Number'  aria-invalid=\"false\"   \/><\/div><\/div><div id=\"field_2_8\" class=\"gfield gfield--type-text gfield--width-full field_sublabel_below gfield--no-description field_description_below hidden_label field_validation_below gfield_visibility_visible\"  ><label class='gfield_label gform-field-label' for='input_2_8'><span class='gform-field-label__text'>Country<\/span><\/label><div class='ginput_container ginput_container_text'><input name='input_8' id='input_2_8' type='text' value='' class='large'    placeholder='Country'  aria-invalid=\"false\"   \/><\/div><\/div><div id=\"field_2_9\" class=\"gfield gfield--type-textarea field_sublabel_below gfield--no-description field_description_below field_validation_below gfield_visibility_visible\"  ><label class='gfield_label gform-field-label' for='input_2_9'><span class='gform-field-label__text'>How Can We Help?<\/span><\/label><div class='ginput_container ginput_container_textarea'><textarea name='input_9' id='input_2_9' class='textarea large'      aria-invalid=\"false\"   rows='10' cols='50'><\/textarea><\/div><\/div><fieldset id=\"field_2_13\" class=\"gfield gfield--type-consent gfield--type-choice gfield--input-type-consent gfield--width-full gfield_contains_required field_sublabel_below gfield--no-description field_description_below hidden_label field_validation_below gfield_visibility_visible gfield--choice-align-vertical\"  ><legend class='gfield_label gform-field-label gfield_label_before_complex' ><span class='gform-field-label__text'>Privacy<\/span><span class=\"gfield_required\"><span class=\"gfield_required gfield_required_text\">(Required)<\/span><\/span><\/legend><div class='ginput_container ginput_container_consent'><input name='input_13.1' id='input_2_13_1' type='checkbox' value='1'   aria-required=\"true\" aria-invalid=\"false\"   \/> <label class=\"gform-field-label gform-field-label--type-inline gfield_consent_label\" for='input_2_13_1' ><span class='gform-field-label__text'>I agree to the <a href=\"\/en\/terms-and-conditions\/\">Terms and Conditions<\/a> and <a href=\"\/en\/privacy-policy\/\">Privacystatement<\/a>.<\/span><span class=\"gfield_required gfield_required_text\">(Required)<\/span><\/label><input type='hidden' name='input_13.2' value='I agree to the &lt;a href=&quot;\/en\/terms-and-conditions\/&quot;&gt;Terms and Conditions&lt;\/a&gt; and &lt;a href=&quot;\/en\/privacy-policy\/&quot;&gt;Privacystatement&lt;\/a&gt;.' class='gform_hidden' \/><input type='hidden' name='input_13.3' value='3' class='gform_hidden' \/><\/div><\/fieldset><fieldset id=\"field_2_17\" class=\"gfield gfield--type-consent gfield--type-choice gfield--input-type-consent gfield--width-full field_sublabel_below gfield--no-description field_description_below hidden_label field_validation_below gfield_visibility_visible gfield--choice-align-vertical\"  ><legend class='gfield_label gform-field-label gfield_label_before_complex' ><span class='gform-field-label__text'>Newsletter<\/span><\/legend><div class='ginput_container ginput_container_consent'><input name='input_17.1' id='input_2_17_1' type='checkbox' value='1'    aria-invalid=\"false\"   \/> <label class=\"gform-field-label gform-field-label--type-inline gfield_consent_label\" for='input_2_17_1' ><span class='gform-field-label__text'>I would like to receive inspiring content from FranklinCovey.<\/span><\/label><input type='hidden' name='input_17.2' value='I would like to receive inspiring content from FranklinCovey.' class='gform_hidden' \/><input type='hidden' name='input_17.3' value='3' class='gform_hidden' \/><\/div><\/fieldset><\/div><\/div>\n        <div class='gform-footer gform_footer top_label'> <button type='submit' id='gform_submit_button_2' class='gform_button button' onclick='gform.submission.handleButtonClick(this);' data-submission-type='submit' >Submit<\/button> <input type='hidden' name='gform_ajax' value='form_id=2&amp;title=&amp;description=1&amp;tabindex=0&amp;theme=gravity-theme&amp;styles=[]&amp;hash=3eac306bd9633aadd486f451f5d21152' \/>\n            <input type='hidden' class='gform_hidden' name='gform_submission_method' data-js='gform_submission_method_2' value='iframe' \/>\n            <input type='hidden' class='gform_hidden' name='gform_theme' data-js='gform_theme_2' id='gform_theme_2' value='gravity-theme' \/>\n            <input type='hidden' class='gform_hidden' name='gform_style_settings' data-js='gform_style_settings_2' id='gform_style_settings_2' value='[]' \/>\n            <input type='hidden' class='gform_hidden' name='is_submit_2' value='1' \/>\n            <input type='hidden' class='gform_hidden' name='gform_submit' value='2' \/>\n            \n            <input type='hidden' class='gform_hidden' name='gform_currency' data-currency='EUR' value='xxY80DzEI3ZjlLSasf8q7VetB6Nf7lAmh6pn\/KWRVuBitNlQQiLMKgLlVaFgEwUovYZ4omEPm4p7vO22RbuSR9QcpPGpcCD3GDRhcXkZ\/f5azsM=' \/>\n            <input type='hidden' class='gform_hidden' name='gform_unique_id' value='' \/>\n            <input type='hidden' class='gform_hidden' name='state_2' value='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' \/>\n            <input type='hidden' autocomplete='off' class='gform_hidden' name='gform_target_page_number_2' id='gform_target_page_number_2' value='0' \/>\n            <input type='hidden' autocomplete='off' class='gform_hidden' name='gform_source_page_number_2' id='gform_source_page_number_2' value='1' \/>\n            <input type='hidden' name='gform_field_values' value='' \/>\n            \n        <\/div>\n                        <\/form>\n                        <\/div>\n\t\t                <iframe style='display:none;width:0px;height:0px;' src='about:blank' name='gform_ajax_frame_2' id='gform_ajax_frame_2' title='This iframe contains the logic required to handle Ajax powered Gravity Forms.'><\/iframe>\n\t\t                <script>\ngform.initializeOnLoaded( function() {jQuery('#gform_ajax_frame_2').on('load',function(){var contents = jQuery(this).contents().find('*').html();var is_postback = contents.indexOf('GF_AJAX_POSTBACK') >= 0;if(!is_postback){return;}var form_content = jQuery(this).contents().find('#gform_wrapper_2');var is_confirmation = jQuery(this).contents().find('#gform_confirmation_wrapper_2').length > 0;var is_redirect = contents.indexOf('gformRedirect(){') >= 0;var is_form = form_content.length > 0 && ! is_redirect && ! is_confirmation;var mt = parseInt(jQuery('html').css('margin-top'), 10) + parseInt(jQuery('body').css('margin-top'), 10) + 100;if(is_form){jQuery('#gform_wrapper_2').html(form_content.html());if(form_content.hasClass('gform_validation_error')){jQuery('#gform_wrapper_2').addClass('gform_validation_error');} else {jQuery('#gform_wrapper_2').removeClass('gform_validation_error');}setTimeout( function() { \/* delay the scroll by 50 milliseconds to fix a bug in chrome *\/ jQuery(document).scrollTop(jQuery('#gform_wrapper_2').offset().top - mt); }, 50 );var current_page = jQuery('#gform_source_page_number_2').val();jQuery(document).trigger('gform_page_loaded', [2, current_page]);window['gf_submitting_2'] = false;}else if(!is_redirect){var confirmation_content = jQuery(this).contents().find('.GF_AJAX_POSTBACK').html();if(!confirmation_content){confirmation_content = contents;}jQuery('#gform_wrapper_2').replaceWith(confirmation_content);jQuery(document).scrollTop(jQuery('#gf_2').offset().top - mt);jQuery(document).trigger('gform_confirmation_loaded', [2]);window['gf_submitting_2'] = false;wp.a11y.speak(jQuery('#gform_confirmation_message_2').text());}else{jQuery('#gform_2').append(contents);if(window['gformRedirect']) {gformRedirect();}}jQuery(document).trigger(\"gform_pre_post_render\", [{ formId: \"2\", currentPage: \"current_page\", abort: function() { this.preventDefault(); } }]);        if (event && event.defaultPrevented) {                return;        }        const gformWrapperDiv = document.getElementById( \"gform_wrapper_2\" );        if ( gformWrapperDiv ) {            const visibilitySpan = document.createElement( \"span\" );            visibilitySpan.id = \"gform_visibility_test_2\";            gformWrapperDiv.insertAdjacentElement( \"afterend\", visibilitySpan );        }        const visibilityTestDiv = document.getElementById( \"gform_visibility_test_2\" );        let postRenderFired = false;        function triggerPostRender() {            if ( postRenderFired ) {                return;            }            postRenderFired = true;            gform.core.triggerPostRenderEvents( 2, current_page );            if ( visibilityTestDiv ) {                visibilityTestDiv.parentNode.removeChild( visibilityTestDiv );            }        }        function debounce( func, wait, immediate ) {            var timeout;            return function() {                var context = this, args = arguments;                var later = function() {                    timeout = null;                    if ( !immediate ) func.apply( context, args );                };                var callNow = immediate && !timeout;                clearTimeout( timeout );                timeout = setTimeout( later, wait );                if ( callNow ) func.apply( context, args );            };        }        const debouncedTriggerPostRender = debounce( function() {            triggerPostRender();        }, 200 );        if ( visibilityTestDiv && visibilityTestDiv.offsetParent === null ) {            const observer = new MutationObserver( ( mutations ) => {                mutations.forEach( ( mutation ) => {                    if ( mutation.type === 'attributes' && visibilityTestDiv.offsetParent !== null ) {                        debouncedTriggerPostRender();                        observer.disconnect();                    }                });            });            observer.observe( document.body, {                attributes: true,                childList: false,                subtree: true,                attributeFilter: [ 'style', 'class' ],            });        } else {            triggerPostRender();        }    } );} );\n<\/script>\n        <\/div>\n    <\/div>\n    <span class=\"animated-line\"><\/span>\n<\/section>","protected":false},"excerpt":{"rendered":"","protected":false},"author":16,"featured_media":0,"parent":35,"menu_order":3,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"content-type":"","inline_featured_image":false,"footnotes":""},"wf_page_folders":[18],"class_list":["post-39","page","type-page","status-publish","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.6 (Yoast SEO v28.6) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Helping Clients Succeed: Closing The Sale | FranklinCovey<\/title>\n<meta name=\"description\" content=\"Helping Clients Succeed: Closing The Sale helps sales leaders and their teams close more sales by applying the mindsets and skillsets of top performers.\" \/>\n<meta name=\"robots\" content=\"noindex, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"closing-the-sale\" \/>\n<meta property=\"og:description\" content=\"Helping Clients Succeed: Closing The Sale helps sales leaders and their teams close more sales by applying the mindsets and skillsets of top performers.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/benelux.vps.buzztestserver.co.uk\/en\/solutions\/sales-performance\/closing-the-sale\/\" \/>\n<meta property=\"og:site_name\" content=\"FranklinCovey\" \/>\n<meta property=\"article:modified_time\" content=\"2026-08-14T13:50:03+00:00\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/benelux.vps.buzztestserver.co.uk\\\/en\\\/solutions\\\/sales-performance\\\/closing-the-sale\\\/\",\"url\":\"https:\\\/\\\/benelux.vps.buzztestserver.co.uk\\\/en\\\/solutions\\\/sales-performance\\\/closing-the-sale\\\/\",\"name\":\"Helping Clients Succeed: Closing The Sale | FranklinCovey\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/benelux.vps.buzztestserver.co.uk\\\/en\\\/#website\"},\"datePublished\":\"2020-10-30T11:12:01+00:00\",\"dateModified\":\"2026-08-14T13:50:03+00:00\",\"description\":\"Helping Clients Succeed: Closing The Sale helps sales leaders and their teams close more sales by applying the mindsets and skillsets of top performers.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/benelux.vps.buzztestserver.co.uk\\\/en\\\/solutions\\\/sales-performance\\\/closing-the-sale\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/benelux.vps.buzztestserver.co.uk\\\/en\\\/solutions\\\/sales-performance\\\/closing-the-sale\\\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/benelux.vps.buzztestserver.co.uk\\\/en\\\/solutions\\\/sales-performance\\\/closing-the-sale\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/benelux.vps.buzztestserver.co.uk\\\/en\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Solutions\",\"item\":\"https:\\\/\\\/benelux.vps.buzztestserver.co.uk\\\/en\\\/solutions\\\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"sales-performance\",\"item\":\"https:\\\/\\\/benelux.vps.buzztestserver.co.uk\\\/en\\\/solutions\\\/sales-performance\\\/\"},{\"@type\":\"ListItem\",\"position\":4,\"name\":\"closing-the-sale\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/benelux.vps.buzztestserver.co.uk\\\/en\\\/#website\",\"url\":\"https:\\\/\\\/benelux.vps.buzztestserver.co.uk\\\/en\\\/\",\"name\":\"FranklinCovey\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/benelux.vps.buzztestserver.co.uk\\\/en\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Helping Clients Succeed: Closing The Sale | FranklinCovey","description":"Helping Clients Succeed: Closing The Sale helps sales leaders and their teams close more sales by applying the mindsets and skillsets of top performers.","robots":{"index":"noindex","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"og_locale":"en_US","og_type":"article","og_title":"closing-the-sale","og_description":"Helping Clients Succeed: Closing The Sale helps sales leaders and their teams close more sales by applying the mindsets and skillsets of top performers.","og_url":"https:\/\/benelux.vps.buzztestserver.co.uk\/en\/solutions\/sales-performance\/closing-the-sale\/","og_site_name":"FranklinCovey","article_modified_time":"2026-08-14T13:50:03+00:00","twitter_card":"summary_large_image","schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/benelux.vps.buzztestserver.co.uk\/en\/solutions\/sales-performance\/closing-the-sale\/","url":"https:\/\/benelux.vps.buzztestserver.co.uk\/en\/solutions\/sales-performance\/closing-the-sale\/","name":"Helping Clients Succeed: Closing The Sale | FranklinCovey","isPartOf":{"@id":"https:\/\/benelux.vps.buzztestserver.co.uk\/en\/#website"},"datePublished":"2020-10-30T11:12:01+00:00","dateModified":"2026-08-14T13:50:03+00:00","description":"Helping Clients Succeed: Closing The Sale helps sales leaders and their teams close more sales by applying the mindsets and skillsets of top performers.","breadcrumb":{"@id":"https:\/\/benelux.vps.buzztestserver.co.uk\/en\/solutions\/sales-performance\/closing-the-sale\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/benelux.vps.buzztestserver.co.uk\/en\/solutions\/sales-performance\/closing-the-sale\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/benelux.vps.buzztestserver.co.uk\/en\/solutions\/sales-performance\/closing-the-sale\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/benelux.vps.buzztestserver.co.uk\/en\/"},{"@type":"ListItem","position":2,"name":"Solutions","item":"https:\/\/benelux.vps.buzztestserver.co.uk\/en\/solutions\/"},{"@type":"ListItem","position":3,"name":"sales-performance","item":"https:\/\/benelux.vps.buzztestserver.co.uk\/en\/solutions\/sales-performance\/"},{"@type":"ListItem","position":4,"name":"closing-the-sale"}]},{"@type":"WebSite","@id":"https:\/\/benelux.vps.buzztestserver.co.uk\/en\/#website","url":"https:\/\/benelux.vps.buzztestserver.co.uk\/en\/","name":"FranklinCovey","description":"","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/benelux.vps.buzztestserver.co.uk\/en\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"}]}},"_links":{"self":[{"href":"https:\/\/benelux.vps.buzztestserver.co.uk\/en\/wp-json\/wp\/v2\/pages\/39","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/benelux.vps.buzztestserver.co.uk\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/benelux.vps.buzztestserver.co.uk\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/benelux.vps.buzztestserver.co.uk\/en\/wp-json\/wp\/v2\/users\/16"}],"replies":[{"embeddable":true,"href":"https:\/\/benelux.vps.buzztestserver.co.uk\/en\/wp-json\/wp\/v2\/comments?post=39"}],"version-history":[{"count":10,"href":"https:\/\/benelux.vps.buzztestserver.co.uk\/en\/wp-json\/wp\/v2\/pages\/39\/revisions"}],"predecessor-version":[{"id":33332,"href":"https:\/\/benelux.vps.buzztestserver.co.uk\/en\/wp-json\/wp\/v2\/pages\/39\/revisions\/33332"}],"up":[{"embeddable":true,"href":"https:\/\/benelux.vps.buzztestserver.co.uk\/en\/wp-json\/wp\/v2\/pages\/35"}],"wp:attachment":[{"href":"https:\/\/benelux.vps.buzztestserver.co.uk\/en\/wp-json\/wp\/v2\/media?parent=39"}],"wp:term":[{"taxonomy":"wf_page_folders","embeddable":true,"href":"https:\/\/benelux.vps.buzztestserver.co.uk\/en\/wp-json\/wp\/v2\/wf_page_folders?post=39"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}